Food + BeverageIdentity · Digital · Campaigns

Olivier’s Butchery

Ranch to plate, with love.

Olivier’s Butchery brand project

Overview

A neighborhood butcher built into a national reference.

Olivier came to The Imagists before opening the doors of his San Francisco butchery. The identity needed to feel rooted in craft, personal service, and the trust at the center of a great neighborhood business.

We extended the brand through digital, products, collaborations, and a long-running online campaign. The website became both a storefront and a resource for meat lovers, with recipes, cooking guidance, and a detailed lexicon of cuts.

What we did
Brand strategy
Visual identity
Digital
Campaigns
Products
Creative direction
Relationship
Founding creative partner
Long-term collaboration

The idea

Build trust and loyalty from the first day forward.

Client perspective

“Christophe and his team understood our true aesthetic and helped us bring the most important things to our business: trust and loyalty.”

Hang NguyenOwner, Olivier’s Butchery

Next project

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Pure, naturally.

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Have something in mind?

Let’s make the next move count.

info@theimagists.com